Leger Lab

University of Nevada, Reno

After a pandemic-driven website lapse, Elizabeth Leger was feeling like her online presence needed some TLC. She wanted to launch her new seed cleaning and storage service and highlight her students and collaborators over the past 20 years.
I helped deliver a vibrant brand identity and created a custom Squarespace website that helped Dr. Leger and her lab establish themselves as the leading native seed specialists in Nevada.

Services

Branding
Web Design
Copy Writing

Logo design by Bailey Knudsen

Created for © Impact Media Lab

Custom lab logo for the Leger Lab on a green hat

Logo design by Bailey Knudsen
© Impact Media Lab

Mockup of a laptop on a wooden surface, showing a sticker logo for the Leger Lab
Homepage for custom lab website design for the Leger Lab featuring orange, gold, and pink geometric designs.

Brand Goal

A vibrant, gritty, and organic branding that reflects the lab’s camaraderie and passion for plant restoration in the Great Basin.

A women with a black top carrying a tan tote bag with a repeating pattern of a lab logo design for the Leger Lab, which looks like a plant with roots and green leaves with a pink circle above
Mockup for three mobile phone screen featuring the custom website design for plant and seed conservation lab, the Leger Lab
Webpage design for the UNR Native Seed Bank featuring image of seed cleaning technology and information about services, history, and how to contact
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